Really? 77% Of Nigerian Women Bleach Their Skin!

Dencia Is From Cameroun 

ThisisAfrica is reporting that about 77 per cent of Nigerian women bleach their skin but i beg to differ and seek the authenticity of this claims because most of the ladies championing the bleaching cream trend in Africa are not Nigerian as can be seen in the above and below photos. 

Vera Sidika Is From Kenya

However, blenching by males and females has become a trend in our contemporary African society as being light skin is perceived to gives ladies great opportunities and advantages over dark skin ladies. 

However, am not being defensive of Nigerian ladies but whether dark or light complexion, Nigerian ladies are very confident in their skin colour and personality among other Africans and ladies from other continents.

That been said can we truly believe that the rate would have been this high without the intervention of something catastrophic? The reality is that women of African descent started religiously attempting to whiten their skin upon contact with and conquest by pale-skinned foreigners. For us, preferring fair/light skin cannot simply be a matter of choice or aesthetics. We inhabit a world where white skin and Western European features have been established as the hallmarks of beauty and status. The justification of colonialism came from Europeans convincing themselves (and eventually others) that they were the height of human civilisation, and Africans the lowest. Women bleaching their skins to boost their image and self-worth clearly points to the fact that they regard their dark skin as lacking in some way, as inferior and less beautiful, which is something the generations preceding them learnt from mental colonisation.

What do you think about this ugly trend??